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Let me discuss what I indicate. So they have actually done research studies with first-rate sommeliers who have actually been blind taste-testing red wine and they can't discriminate between, the highest scoring white wine and regular red wine. They've taken world-class violinists and had them blindfolded and evaluate a Stradivarius violin worth countless dollars which were made 400 years ago versus a modern-day violin, and they can't discriminate.

So, essentially, at the end of the day, simply trust your own judgment and do not be clouded by the aura of somebody who claims to be an expert, because typically speaking, it's not as effective as you may think. Website Designer Mistake # 3. Employing a 'Designer' to as your Site Home builder, So, what do I mean by that? That sounds weird.

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A lot of 'designers' are just concerned about the looks of the site. What it looks like, or if it's distinct, or if it follows the most recent website design patterns. But at the end of the day they do not actually 'get it' when it pertains to what the main function of a site is.

It's not the primary function. Is it to improve user experience? Not precisely, no, that's not the primary purpose. How about to win awards? Uh-uh, absolutely not. If you're running an industrial business, the purpose of the site is to make money. And the only thing you should evaluate a website by is, "Otherwise, what's the point of getting it? Right? And so, a lot of designers do not understand that.

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The way I like to think of a site is, there's a particular person, and they're searching for something, and there's a next step that they wish to take. What we do when dealing with customers is we determine, Who are the different types of people pertaining to the website? What are they looking for? What's the next step that they desire to take? Specifying those variables is our procedure for converting leads into customers.

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We do marketing first and style second. Web Style Error # 4. Not Getting a CMSSo, what is a CMS?  Research It Here  means Content Management System, and it's basically a piece of software application to handle and upgrade your site. Word Press and Square Space are both a CMS, and there are a million different CMSs out there.